Impinj Unlocks Scalable Product Authentication with Authenticity™ Resolution

Impinj, Inc. (NASDAQ: PI), a number one RAIN RFID supplier and Web of Issues pioneer, introduced the Impinj Authenticity™ answer engine to offer real-time, high-volume product authentication for manufacturers and their prospects. A brand new, first-of-its-kind providing, the Impinj Authenticity answer cryptographically authenticates on a regular basis gadgets – resembling retail merchandise, automotive elements, and drugs – to assist forestall counterfeits, guarantee product security, and safe the provision chain.

“The Impinj Authenticity answer engine leverages the entire Impinj platform, together with Impinj endpoint ICs, reader ICs, readers, cloud companies, and companion ecosystem, to cryptographically shield each merchandise that enterprises manufacture, transport, and promote. And, in so doing, shield manufacturers and other people from counterfeit merchandise that erode belief, create waste, and damage folks,” stated Chris Diorio, Impinj co-founder and CEO. “Impinj Authenticity will present the primary real-time, wi-fi, long-range, high-speed, end-to-end cryptographic authentication functionality to guard on a regular basis gadgets.”

Scalable to All Merchandise and Areas for a Safe Provide Chain

Counterfeit gadgets are a worldwide downside. The Group for Financial Co-operation and Improvement’s 2021 report estimated that counterfeit and pirated items amounted to as much as $464 billion in world commerce in 2019.

The Impinj Authenticity answer engine provides cost-effective product authentication throughout the whole lot of an enterprise’s provide chain, from manufacturing by means of transport, customs, retailer stock, point-of-sale, and returns processing to cryptographically inhibit counterfeits. Impinj Authenticity additionally helps single-item or bulk-item authentication, wirelessly verifying the authenticity of particular person gadgets packed singly or in bulk with out opening a field or product packaging. Impinj companions can combine the Impinj Authenticity answer engine with their present product choices or shortly develop options to satisfy probably the most demanding wants of their enterprise prospects.

Excessive-performance Authentication at Enterprise Pace and Quantity

Utilizing standards-based RAIN RFID and cryptographic strategies, the Impinj Authenticity answer engine combines new tag chips and cloud companies with readers and companion merchandise to allow streamlined enterprise IoT answer improvement.

• Impinj M775 RAIN RFID tag chips join particular person gadgets and allow companion companies to shortly decide the related merchandise’s authenticity along with its identification. A cryptographic computation engine, mixed with a singular cryptographic key in every tag chip, permits safe authentications whereas defending towards malicious assaults.
• Impinj-based RAIN RFID readers scan a whole bunch of related gadgets concurrently and ship authentication requests to confirm the related gadgets are real. Reader choices embrace Impinj R700 readers and companion gadgets constructed with Impinj E household and Indy reader chips.
• Impinj Authentication Service verifies every tag chip’s authenticity in milliseconds. This cloud service makes use of commonplace, easy-to-use REST APIs to hurry integration into companion and enterprise product authentication options.
• Avery Dennison and choose Impinj companions present extra answer parts, resembling a product database that shops, retrieves, and verifies merchandise knowledge.

“Avery Dennison is worked up to hitch Impinj in bringing to market the most recent in product authentication. Constructing on Avery Dennison’s broad model safety providing, the Impinj M775 expands present model safety methodologies and will increase the effectiveness of our holistic authentication method. Avery Dennison’s answer combines high-performance RAIN RFID inlays with the Impinj M775 chip and a sturdy and safe cloud platform by means of atma.io to correctly retrieve, handle and confirm distinctive item-level knowledge,” stated Francisco Melo, SVP & GM, Avery Dennison Smartrac.

“We’re excited to assist cut back the inflow of counterfeit and grey market items into the provision chain. With the Impinj Authenticity answer engine and the globally confirmed Bluebird Subsequent-Technology RFR901 handheld reader, corporations can authenticate 1000’s of things in seconds by way of commonplace GS1 Gen2 instructions,” stated Jinoh Kim, government vp at Bluebird, an Impinj companion. “Impinj Authenticity isn’t restricted by line-of-sight and might stock and securely authenticate gadgets at a distance starting from centimeters to meters.”

Confirmed Experience and RAIN RFID Management

Objective-built for product authentication, the Impinj Authenticity answer engine leverages the Impinj platform, comprising RAIN RFID tag chips, reader chips, readers, cloud companies, and a worldwide companion ecosystem. Impinj pioneered RAIN RFID, leads the best way in IoT connectivity, and has shipped greater than 60 billion tag chips and three million readers and reader chips. Along with companions, Impinj helps enterprises uncover, interact, and now cryptographically shield each merchandise they manufacture, transport, and promote. And when mixed with Impinj Protected Mode, which is designed to guard client privateness and included within the Impinj M775 tag chip, Impinj delivers visionary and industry-leading safety for each gadgets and other people.

To study extra about how the Impinj Authenticity answer engine helps forestall counterfeits, guarantee product security, and safe the provision chain, go to www.impinj.com/library/weblog/take-aim-at-counterfeits-with-impinj-authenticity-solution-engine.

About Impinj

Impinj (NASDAQ: PI) helps companies and other people analyze, optimize, and innovate by wirelessly connecting billions of on a regular basis issues — resembling attire, vehicle elements, baggage, and shipments — to the Web. The Impinj platform makes use of RAIN RFID to ship well timed knowledge about these on a regular basis issues to enterprise and client purposes, enabling a boundless Web of Issues. www.impinj.com

Impinj, Impinj Authenticity, Indy, and Protected Mode are logos or registered logos of Impinj, Inc. All different logos are the property of their house owners.

View supply model on businesswire.com: https://www.businesswire.com/information/house/20220928005282/en/

Jill West
Vice President, Strategic Communications
+1 206-834-1110
[email protected]

Supply: Impinj, Inc.